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The Psychology of Shopping...

Friday, March 13, 2015

Actually it is more a focus on the Psychology of How To Set UP A Grocery Store for
Maximum Profit!!

There have been multiple studies on the how and why of the arrangement of grocery stores.

Then there are huge megastores , IE: Super Wallmarts for example.

The aisle are crowded with stuff you do not need and did not even think to get until you nearly

knocked over the display. Think that might be on purpose too..if you knock stuff off you

should ...stop, pick it up and replace it. The idea being once it is in your hand you will without

thinking put it in your basket!! Those that shop with kiddos do not need this added help..

they already have lil hands and fingers that manage to get unknown items in the basket with

some magickal magnetic force!

Dairy goods one of the most frequently purchased items are at the back of the store..of

course..the coolers are back there . I do not suppose it would be convenient to place those

huge coolers toward the front ..especially since the truck deliver to that area. It just is yet

another reason to walk thru the entire store seeing the tempting goodies you might other

wise have missed. Like why is the day old donuts, sweet rolls and danish on racks that are

located next to the milk and cream section? hmmmmmmm ?? emoticon emoticon emoticon

So I tried the "health food store"...is it much the same? surprisingly NO...but it is also much

smaller..got to give credit there. At the foremost section of the foods area there are huge

coolers containing the dairy items and other various goods that need careful refrigeration

and monitoring to maintain a safe temperature, that include a selection of ice creams and

frozen yogurts..REAL frozen yogurts. Across the store past aisles of neat stuff are the

produce sections. No lovely lil tunes warning you that the misters are about to come on..

Do we pay extra to hear "rain drops keep falling on your head" and to see glistening mist

cover our stacked to the top produce? Weird thing ..at the Health Food Store some of the

root produce that come from local farms have ...gasp...dirt on their roots!! How bout that!

Now I will be the first to say...indeed it is more expensive to shop at the Health Food Store.

I have not even bothered to figure the cost of shopping at the local Farmers Markets when

they are open..tis worth it to get fresh real non GMO foods!

My main focus was simply about the arrangement of the Big Ole Stores and how they

strive to wrestle every penny from us that they can. I am sure they have paid big bucks

to have studies done to design their market for maximum profitability..isn't that what

our economy is about!! Ya gotta make a living!

Let's be grateful we have stores overflowing with abundance of produce and goods..What

a wonderous nation we live in.. emoticon emoticon emoticon emoticon emoticon emoticon emoticon

Make a list and stick to it!! Best advice around!! emoticon
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Member Comments About This Blog Post
    I actually walked into safeway today with 2 intentions in mind. Do my in-store banking and check out the price of cabbage.

    Would you believe I was so disgusted that the cabbage was 29c per pound more than King Soopers? I was so disgusted I walked out without purchasing anything.

    i'll stick to the health food store, too. it's worth the trip.
    1735 days ago
    One of the things we always come back with from our travels is just how fortunate we are to live in America.
    1735 days ago
    I have an increasing craving to shop locally. I buy soap made by hand in the next town over... community supported agriculture veggies for almost half the year... farmer's market berries... I wish I could figure out how to get everything locally grown and/or prepared. I must confess it's a lot of work sometimes to figure out how to purchase local goods, but it's worth it!
    1735 days ago
    This is why SP and other health/diet entities tell you to shop the perimeter of the store. Walk around the outside! At my favorite grocery store I go to, the first section you hit is produce. It is the entire end of the store. Then seafood, then the bakery (I tend to walk quickly through THAT!), then meats, then dairy milks, then dairy other things, then frozen foods, then at the very front of the store are the check out lines. Unless I need something specific, I no longer go up and down every aisle.
    1735 days ago
  • ZRIE014
    we definitely are lucky to be born in the good old u.s.a.
    1735 days ago
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